Work / Fashion / AI

Giyiyo

An AI wardrobe assistant: the user digitises their closet and the app suggests outfits based on the weather, the day's plan and personal style. Adding items through a live camera, a premium subscription and an admin panel make it an end-to-end mobile product.

ServiceMVP + Subscription
StatusIN THE MVP PROGRAMME
4 weekstarget for the first working MVP
iOS+Androidone codebase
12+modules in the MVP scope
AIoutfit engine in the core
Starting point

What the problem was.

01

Morning decision fatigue

The target user loses time every morning on 'what do I wear'; most of the closet sits unused.

02

The wardrobe is not digital

The clothing inventory is not recorded anywhere, so there is no database to generate suggestions from. If adding an item is not effortless, the product gets abandoned.

03

The revenue model has to be there from day one

For the product to be sustainable, the subscription and payment infrastructure has to sit in the core from the MVP onwards.

Approach

How we solved it.

01

Discovery & design

UX flows, wireframes, technical architecture and the database schema were settled in a single week.

02

Core development

Sign-up and sign-in, wardrobe inventory, adding items from a photo and the core live camera flow.

03

AI & subscription

The outfit engine, weather and calendar context, style learning through swipes and the premium subscription infrastructure.

04

Delivery & maturing

First MVP delivery through QA and TestFlight; camera recognition quality and bulk upload from video go deeper in the next sprints.

Scope

The building blocks.

Wardrobe inventory

Adding items from a photo, categorisation and item detail.

Live camera

Instant item capture; background removal for clean inventory images.

AI stylist

Three daily outfit suggestions based on colour harmony and personal taste.

Dynamic planner

An outfit plan for the day from weather plus calendar.

Packing assistant

Minimum items, maximum outfits for the destination city and trip length.

Subscription & panel

Premium subscription, payment infrastructure, backend API and admin panel.

Start here

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